Cereals 2026 at Diddly Squat Farm was never going to be an ordinary farming event. Put one of the UK’s biggest crop shows on the farm made famous by Jeremy Clarkson, Clarkson’s Farm, the Diddly Squat Farm Shop and The Farmer’s Dog, and the audience was always going to stretch a bit further than the usual Cereals crowd. Part crop event, part agricultural show, part Clarkson pilgrimage, and, by Thursday, part practical assessment of waterproof clothing. The waterproof clothing